Baskin Robbins is known for serving delicious old-style ice cream. With over 6,000 worldwide locations and 1,000 flavors to choose from, the brand offers the variety to please just about every person’s taste buds. The Baskin Robbins brand was developed by Burton Baskin and Irvine Robbins in 1946. Both men owned ice cream shops near Los Angeles, California—Snowbird Ice Cream and Burton’s Ice Cream Shop, in Glendale, CA and Pasadena, CA, respectively—and through a budding friendship they decided to combine their individual stores. Through the purchase of their own dairy, Baskin and Robbins were able to develop the creaminess and texture of their ice cream, as well as create new and interesting flavors. By 1953 they had 31 distinct flavors of ice cream for people to enjoy, one for every day of a typical month. Pralines ‘ n Cream has remained their most popular flavor. Since then, Baskin Robbins has become known for its plethora of flavors, with interesting and often zany names. Periodically the company creates ice cream flavors based on celebrity figures and personalities, with humorous names like Beatle Nut for The Beatles and Barocky Road for President Barack Obama in 2009. The two entrepreneurs were the first to make the ice cream business into a franchise, which eventually led to Baskin Robbins becoming the largest chain of specialized ice cream stores on the globe.
Baskin Robbins ice cream parlors are the perfect combination of a fun environment and a multitude of new and exotic flavors of ice cream to try. Every month the company features a seasonal flavor, such as pumpkin in November and peppermint in December. The brand has also become synonymous with signature ice cream cakes, which are perfect for any special occasion, and can be purchased for as little as $9.99. Cakes come in bright colors with fun themes for every season, and can be customized online before picking up in a participating store. Before picking up a birthday ice cream cake, go to baskinrobbins.com and sign up the whole family for what they call the Birthday Club. By doing so, an email is sent to the person 5 days before their birthday with special discount coupons. These include a coupon for a free scoop of ice cream and a coupon for a discount on any birthday ice cream cake. Also, by joining the Baskin Robbins email list, coupons with special discounts—such as a free serving of a new flavor or a discount on a certain item—are sent periodically. These coupons can be printed out right from a home computer and brought into any Baskin Robbins location to redeem. In early April be sure to check the Baskin Robbins website to find out when they are having their annual 31 Cent Scoop Night, to enjoy a scoop of any flavor of ice cream for only 31 cents. As a franchise, special discounts are often offered at individual store locations only, so ask a local store where to obtain their coupons and find special offers.
